Frequently Asked Questions 
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 1. What is the cost of a custom designed website?

The cost is completely dependent upon what you want for your online presentation. The more graphics and pages you require, the greater the time required to construct the site. Generally speaking, we find that most websites for individuals starting out on the internet will run between $500 and $1600 (this is a one-time fee). We will give you an estimate after you indicate to us what elements you wish to include.

If you are working within a very limited budget, then you should begin with a strong foundation, and subsequently add more pages & graphics as your online sales increase. We can create a fully functional e-commerce enabled site for you (multiple pages), presenting your best 10 selling items, for approximately $775. Or, if you need more than 10 items, you may add as many as you want on a per page basis.

In addition to the cost of constructing your site, the other charges you will incur are for your site's hosting, domain registration and any scripts or programs you want within your site. Your hosting and domain registration fees are paid by you directly to the provider of that service. Scripts and programs you wish incorporated when your site is built, are purchased and installed by us. We will charge you the actual cost of the program plus our installation and configuration fee.

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 2. What is the first step I need to take for my website?

First, gather together the graphics and text that will make up the content for your various pages. Your website is a reflection of you and your business, therefore only you can determine what is most important to present.

Simultaneously, determine your budget, and realistically assess the extent of your own initial online presentation.

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 3. Who will make changes to my site after it is online?

You may either outsource the job to us to make the changes for you, or you have the option to make those changes yourself if you have the necessary equipment and expertise. If you'd prefer to have us process your site content changes, we will present you with a Maintenance Package fee schedule, applicable to your specific needs.

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 4. Is the cost of a website a yearly fee, or is it one time only?

The cost of site construction (our design services)  is a one time only charge. As mentioned above, you will have a monthly fee that you will pay directly to your site's hosting service, and of course if you want us to make ongoing updates to your site, then there would be a charge (based on the extent of the changes), but that is it. If you do not make any changes for awhile, then there is no more expense.

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 5. Where should my site be hosted?

We can set you up with an affordable and dependable hosting service if you have not already selected one. The cost of the hosting runs between $10 to $50 per month, and depends upon how much traffic you expect your site to receive and whether or not you want a shopping cart. Once the hosting account is set up, they will bill you directly.

Be aware that hosting services are not created equal. We recommend HCT Hosting, as their pricing is very competitive, plus they offer FrontPage extensions, a cgi-bin, formmail and a shopping cart program that is excellent. You can register or transfer your domain at HCT Hosting and sign up for hosting in one visit. If you have concerns or questions about the hosting of your site, please email us.

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 6. Will the costs go up every year?

The cost of website hosting has been very stable, so it is unlikely that the expense would rise significantly.

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 7. If you design my site, will my graphics be fast loading?

We use software and file compression techniques to keep the total size of graphics on each webpage to a minimum (without sacrificing quality), so consequently the pages we design download as rapidly as possible.

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 8. Do I need to accept payment by credit card for my products?

Yes - if you wish to sell directly via your site. People who use the web for the purchase of goods and services expect to be able to make payment by credit card.

The best approach is to have your own "merchant account" to accept Visa & MasterCard. We recommend Authorize.net. This cost is minimal and their service will pay for itself ten times over. Email us if you would like additional information, as we will refer you to a reseller that can get you approved quickly.

If your site is not for direct sales, but rather is meant to be a personal page, then accepting credit cards is not an issue.

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 9. Should I have a secure shopping cart?

Again, if you want to make direct sales, then you definitely should include a secure cart. One of the keys to making online sales is to make it as easy as possible for your customers. When they see something they like, they want to buy it at that moment, and a secure shopping cart makes that possible.

If we design your site, and you select HCT Hosting as your host, (choose the plan that includes the shopping cart) and Authorize.net as your merchant account, we will set you up with a fully integrated shopping cart so you can accept credit cards, checks, money orders and PayPal. This cart has no monthly fee, so the only extra charge to you is for the time it takes us to construct the pages and configure the coding.

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 10. How are most people finding web sites on the Internet?

We construct sites that are "search engine friendly", and upon completion, we register every web site we design with the top search engines that are still free. This helps to make your Internet address available to anyone looking specifically for you, your services or your products.

Many of the larger search services - such as Yahoo and Looksmart - now require payment if you want to be included in their databases. You should give serious consideration to Yahoo, and eventually sign up for several of the others as well.

Also, it is essential that you promote your unique web address by adding it to all of your advertising, mailings, and literature - including business cards, brochures, etc.

Finally, you should develop linking relationships with other web sites where potential customers are most likely to visit - if you'd like, we will include a "Recommended Sites" page on your website where these reciprocal links can be placed.

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 11. How long will it take before sales begin from my site?

There is no way for us answer that. Some clients make sales within their first month, and others take a year. But one thing is for sure - remember this above everything else - you will only get out of your website what you put into it.  If you take the time to perform steady promotion, then you will be far more likely to see favorable returns.

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 12. Should I have my own domain name?

Yes, because a good domain name is very important to online success. Ideally, it should be reasonably short; should be easy to spell; easy to remember; and have some relation to what you do. Register your domain name at HCT Hosting, as they offer some of the lowest rates for domain registration and domain transfer.

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 13. How can I get my graphics and text content to you?

You may send your graphics to us via email, as attachments. Or, you may snailmail them to us on a CD. If you send your photos to us via snailmail for scanning, we do charge $5 per scan.

Your text content should be sent to us via email, either in an email message, or preferably in a Word .doc. We will edit and spell check, but most of the actual descriptive phrasing should be worked out by you - after all, no one knows better than you what to say about your own business.

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 14. How do we make payment to you?

Prior to us starting work on your site, we require 50% (of total proposed cost) in advance, 25% at the 3/4 point, balance upon completion.

You may remit payment via credit card, check or money order.

Checks should be mailed to:
BasketMagic
POB 11084
Tacoma, WA  98411

Credit card payment, eCheck payments and direct fund transfers should be processed through PayPal, and sent to email: payments@mochabaydesign.com

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 15. How long will it take before my site is active?

That depends on how well you have organized your materials and how full our own schedule is at the time. The best thing to do is to first contact us as soon as possible to initiate the process. Once we begin work on your site, then things move along steadily. It is more important to do it right than to do it fast.


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